Promotions and Sponsorship |
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Promotions and Sponsorship |
JeffBowlsby |
Feb 20 2004, 02:07 PM
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#1
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914 Wiring Harnesses Group: Members Posts: 8,706 Joined: 7-January 03 From: San Ramon CA Member No.: 104 Region Association: None |
Steve Stromberg is heading up this effort, but as many of us that can help the better the event will be. Steve, we haven't talked about specifics, but here are some of my thoughts on how to proceed.
* We need to create flyers, once certain particulars are known. Flyers can be 1/2 sheets of 8.5 x 11 with the pertinent information, website address, dates, etc. * The flyers should be downloadable from the website, so people anywhere can print and distribute them. * I would like to see flyers at as many locations as possible to attract potential attendees - Parts shops, service shops, Ottos, Pelican, Tweeks. Especially in the Bay Area, SoCal and PNW, where our biggest draws will be from. * I would like flyers to be distributed at upcoming P-Car events between now and then - AXs, swaps, maybe get a booth? What events are scheduled? * Everyone at 914Club, Rennlist and Pelican BBS should know about the event, be able to download, print and hand out flyers to every 914 they know of or come across. * Also, I have this thought of posting an eBay ad for the event. The ad would read as selling a discounted admission and point to the event website. I dont care if there are no bidders, but at least it might attract a few attendees. Believe it or not there are still tons of 914 owners who do not participate in our 914 BBS, and only hang out on eBay, so they are not even aware of the event, and I would like to reach them. * Potential sponsors should be contacted for donations - cash and giveaway items. Bigger donations can be rewarded with print advertising in the event brochure, on the Rallye Shields, and verbally at the event. I hope we can get a sponsor(s) to pay in full for major items ( the Rallye Shields, the Box lunches for the Monterey Tour, The 9:14 Breakfast etc) to minimize our cost and attract better attendance. I dont think any of these will be super expensive individually. Comments? I will edit this first post more to include all plans for promoting the event and getting sponsorships soon. Please be sure to check all the first posts for threads I have started from time to time for updates, because I do edit them to keep them current. |
JeffBowlsby |
Mar 5 2004, 02:31 PM
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#2
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914 Wiring Harnesses Group: Members Posts: 8,706 Joined: 7-January 03 From: San Ramon CA Member No.: 104 Region Association: None |
Thasnk Sean it looks really gooid with the following comments:
1. I printed it out on my b/w laser printer and everything reads well except the ww.914world.com in the red portion of the main logo graphic...it disappears where it should be prominent. 2. In the event logo it says 'San Francisco Bay, CA', where it should read 'San Francisco Bay Area, CA' 3. Prune Yard Inn...is actually only two words....Pruneyard Inn. I dont know if I like the idea or not, but what about the idea of adding a graphic in the upper left corner to stand out and grab attention...something like the old Batman things...'BAM'...'KAPAOW'...you know something with the words like 'Attention all 914 owners!!!'...in a jaggedy outline. ????I dont know if it works or not, you decide. I do very much like it just as it is...it should grab alot of attention. I envision these being set out on parts counters, posted on bulletin boards at repair shops, tucked under windshield wipers, and included in parts orders by sponsor vendors. Other than those little things it looks superb to my eye. If there are any additional changes, make them and lets git it onto the event website as soon as possible so they can be distributed. |
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